Job Summary
We seek a highly skilled and strategic Supervisor, Social Media & Influencer to join our growing social media team. This role is pivotal in crafting and executing innovative social media and influencer strategies that align with our client’s business goals, enhance brand awareness, and foster engagement with key audiences. The ideal candidate will have a strong background in social media management, content creation, and data-driven strategy. You are on-trend in the social and digital space, having your fingers on the pulse of the rapidly evolving social/digital ecosystem and guidelines for the health industry. You are laser-focused on delivering measurable business solutions for clients.
Key Job Responsibilities (Duties may include, but are not limited to all or some of the following)
Social Media
Develop data-driven, platform-specific social media strategies that support broader brand and business goals
Identify emerging social trends and translate them into brand-relevant opportunities
Craft social playbooks and strategic POVs for clients and internal teams
Create paid social media recommendations and strategies
Collaborate with the VP of Social & Influencer to build out team processes for the Social Studio
Assist in managing partnerships with paid media vendors or agencies
Content Creation
Ability to research and write/advise on copy for client and Calcium+Company social media accounts
Guide content calendars and community management frameworks
Partner with Art, Copy, Editorial, and Production teams to brief, optimize, and refine content for organic and paid campaigns
Provide strategic guidance on content performance and audience engagement patterns
Influencer
Lead the execution of influencer marketing initiatives, including creator identification, briefing, contracting, content co-creation, and performance tracking
Collaborate on influencer strategy aligned with brand objectives and content needs
Maintain active relationships with creators and influencer platforms to vet talent and negotiate scope
Ensure influencer programs adhere to all regulatory and brand guidelines
Track the performance of influencer content and prepare wrap reports with insights and optimization suggestions
Job Qualifications (Skills/Requirements)
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